Overview
Working with staff or department heads to discuss topics such as marketing plans, budgets and contracts and the selection of advertising media
Planning marketing campaigns such as giveaways, vouchers and contests
Developing advertising campaigns, determining which media to promote in such as billboards, online, print, television and radio
Negotiating contracts for advertising
Evaluating the feel and look of plans and sketches for an advertisement that are used in layouts and websites.
Conducting market research studies and reviewing their findings to understand clients and market opportunities for companies
Creating pricing strategies for services or products marketed to the targeted clients
Meeting with clients to provide marketing recommendations and directing the hiring of promotions, marketing and advertising staff and supervise their daily activities